Is HACIPUPU the new Labubu? If EXO‘s Chanyeol is any indicator, the answer is yes.
On June 19, EXO’s main rapper Chanyeol posted a carousel of images to Instagram, showing off his pulls from Pop Mart‘s Gummy Bear series, which dropped on June 20. Among them was a Cherry “flavor” HACIPUPU, which he spotlighted in all three photos. With its sweet face, the HACIPUPU bore a striking resemblance to the beloved idol.
As Billboard noted, Cherry is just one of several characters in the blind box series. In addition to the plush Chanyeol pulled, the line also includes Green Apple, Peach, Pineapple, Blueberry, and Grape. Each toy features a color that matches its “flavor.” Thanks to Chanyeol’s influence, the blind boxes quickly sold out on Pop Mart’s website. Still, fans can snag a single HACIPUPU blind box for as little as $68 on StockX, while a full set runs about $205.
The Labubu craze exploded in 2024 after BLACKPINK’s Lisa was spotted with one and expressed her love for the toys in other media appearances. Hong Kong artist Kasing Lung created the toys in 2015 as part of The Monsters series of illustrations and picture books. In 2019, Lung teamed up with Pop Mart to release Labubu toys, which quickly became collector favorites. The brand later introduced Labubu keychain plushies in 2023.
Source: Billboard, Instagram
Chanyeol is so cute